The decentralized autonomous organization (DAO) is emerging as Web3’s answer to the traditional LLC or C-corp. According to one report, the number of new DAO governance proposals, which codify a ...

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Every company, however, can implement a hybrid DAO model that gives customers a greater voice, increasing engagement and putting brands in a position to thrive in a decentralized future.

Decentralized autonomous organizations have drawn many eyerolls and shrugs. But a new model is emerging that has real legs as an alternative investment vehicle.

Exploring utilities of NFTs can help brands build a loyal community, gain new audience and outplay competitors.

This article examines how forward-thinking brands plan to use DAOs as part of their Web3 and metaverse business strategies.

Kirby Porter, founder of New Games Lab, was joined by co-founders of The Players Company DAO Amir Carlisle and Sheldon Day during Adweek’s Social Media Week to discuss the emergence of …

Part 1 provides an overview of the current state of sponsorship use and management. Part 2 explores the long-term nature of sponsorship relationships and the resulting importance of fit between …

The Impact of DAOs on Branding Enhanced Engagement and Transparency For brands, the adoption of DAO principles offers a new paradigm for interacting with customers and stakeholders. By involving …

In this episode of the Visual Storytelling Today podcast, I chat with Jeremy Gilbertson about how can brands can use the power of DAOs to build communities?