Dec 21, 2025 · Market segmentation is a strategy in which businesses categorize potential customers into distinct groups based on shared characteristics such as demographics, behaviors, geography, or...

Aug 19, 2025 · Our customer segmentation guide will teach you what it is, why you should implement a strategy and how to build a plan that will help campaigns soar.

In marketing, market segmentation or customer segmentation is the process of dividing a consumer or business market into meaningful sub-groups of current or potential customers (or consumers) known …

Oct 14, 2020 · Understanding segmentation starts with learning about the various ways you can segment your market as well as different types of market segmentation. There are four primary …

Jun 16, 2025 · Master 14 types of segmentation with definitions and real-world examples. Learn how to use market, audience, and customer segmentation to drive better marketing results.

May 13, 2025 · Segmentation is the process of taking a broad market and breaking it into various groups (A.K.A. segments) according to specific characteristics, desires, or needs. Take a brewery for …

This is where market segmentation comes in. Market segmentation is the process of dividing a broad market into smaller, more specific groups of customers who share similar characteristics, needs, or …

The meaning of SEGMENTATION is the process of dividing into segments; especially : the formation of many cells from a single cell (as in a developing egg). How to use segmentation in a sentence.

Apr 28, 2025 · Learn what market segmentation is, its benefits, the different types of segmentation, and the steps you can take to implement it successfully.

Oct 29, 2024 · Customer segmentation focuses on existing customers, while market segmentation focuses on target markets, including prospective customers. Typically, market segmentation divides …

Apr 3, 2025 · What is Segmentation? Segmentation refers to a process of bifurcating or dividing a large unit into various small units which have more or less similar or related characteristics.

Feb 6, 2024 · Segmentation and targeting aren't the same thing. Market segmentation is the analytical process of dividing your entire potential market into distinct groups based on shared characteristics.

Claritas Segmentation Evaluate market segments by linking consumer behaviors for shopping, financial, media and much more, to gain powerful insights that allow you to create actionable strategies and …

Jan 5, 2026 · Market segmentation is the strategic practice of grouping customers based on shared characteristics, including demographics and common interests and needs, to create tailored, highly …

Dec 19, 2025 · What does segmentation mean? Segmentation is when you isolate potential target audiences to determine which ones will bring the highest return on your marketing efforts. …

Segmentation is the practice of grouping audiences based on shared characteristics such as behavior, interests, location, role, or stage in the customer journey.

Marketing segmentation is when you divide a broader target market into smaller groups based on shared attributes. Segmentation enables you to better understand your diverse audience, tailor …

Dec 8, 2025 · What is market segmentation? Market segmentation is when a business splits potential customers into groups based on shared characteristics. These characteristics include location, age, …

Definition: Segmentation means to divide the marketplace into parts, or segments, which are definable, accessible, actionable, and profitable and have a growth potential. In other words, a company would …

Market segmentation is the process of dividing a broad market into smaller, distinct groups of consumers who share similar characteristics, needs, or behaviours.

Market segmentation is the strategic practice of dividing a broad consumer market into smaller, more manageable groups based on shared characteristics, needs, or behaviors.

4 days ago · Learn what consumer segmentation is & how dividing your audience by demographics, behavior, & interests helps improve targeting.

1 day ago · In today's competitive landscape, understanding your market is more important than ever. Segmentation market research provides the insights you need to identify the right audience for your ...

Jan 8, 2026 · Image Segmentation Techniques and Algorithms Uncover the latest and most impactful research in Image Segmentation Techniques and Algorithms. Explore pioneering discoveries, …

Build next-generation segmentation for 2026 using AI, technographics, spend intelligence, and buyer signals to align GTM teams and improve targeting.

1 day ago · By understanding and implementing AI for audience segmentation, businesses can deliver targeted messaging, enhance customer experiences, and ultimately drive conversions. What Is …

AI audience segmentation helps marketers move beyond broad AI targeting and reach high-intent users based on behavior, usage, and intent.

Market segmentation is the process of dividing a broad market into smaller groups of customers that share meaningful characteristics, such as demographics, geography, psychographics, or behavior.